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Solutions · Data

Understand YourAudience

Seagulls transforms raw consumer signals into actionable intelligence. Our data platform enriches, resolves, and activates audience insights in real time — so every marketing dollar works harder.

Capabilities

Data that drives decisions

Three interconnected capabilities form the Seagulls data layer — each designed to improve targeting precision, reduce wasted spend, and unlock new audience segments.

Data Enrichment

Append demographic, financial, and behavioral attributes to your first-party data. Fill gaps in your CRM and build richer audience profiles for precision targeting.

Identity Resolution

Connect fragmented consumer touchpoints across devices and channels into unified profiles. Resolve anonymous traffic to known audiences with our proprietary identity graph.

Real-Time Activity Signals

Ingest and act on live consumer behavior — search queries, site visits, form starts, and life-event triggers — to reach prospects at the moment of highest intent.

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Signals Processed Monthly

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Consumer Profiles in Graph

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Data Attributes Available

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Average Decision Latency

The Data Advantage

From signals to outcomes in milliseconds

Most platforms batch-process data overnight. Seagulls evaluates billions of signals in real time — enriching profiles, resolving identities, and triggering acquisition actions before intent fades. The result: higher conversion rates, lower CPAs, and audiences your competitors can't reach.

  • Proprietary identity graph spanning 100M+ U.S. consumers
  • Real-time API integration with your existing MarTech stack
  • Privacy-compliant data handling with full opt-out respect
  • Custom model training on your conversion data for continuous improvement

Live Analytics

Signals in motion across the network

Data Privacy & Governance

Responsible data, by design

Seagulls Media Solutions adheres to the highest standards of data privacy and governance — ensuring your audience intelligence is powerful, compliant, and ethically sourced.

Privacy-First Architecture

All data processing respects consumer opt-outs, CCPA/CPRA requirements, and industry self-regulatory guidelines.

Consent-Aware Enrichment

Identity resolution and enrichment only operate on consented, permissioned data sources.

Data Governance

Role-based access controls, audit logging, and data retention policies enforced across the platform.

Third-Party Audits

Regular independent audits of data sourcing, handling practices, and compliance posture.

Unlock Your Data

Ready to understand your audience?

Connect with the Seagulls data team to explore enrichment, identity resolution, and real-time signal activation for your brand.